Ridiculous things that make you lose money
As corporations grow, they usually stop doing those things that were vital for them in times they were just small companies. Here the most important ones:
+ Unpunctuality. Many times, the boss arrives one or two hours later than his employees, usually thinking he has won himself the right to rest a little longer than the others, not to mention the fact not many important things happen very early in the morning. Well, what usually happens is that, knowing the boss is not in, the employees work in a very slow and relaxed pace... until he arrives, of course. In good companies, the boss must be the first to arrive and the last to leave. It's a silent law.
+ Formal treatment, sir. If this is not true, slap me: In many companies, the boss request a report in writing or a memorandum to sign in order to make some measurements or changes within the company. When did people stopped being people? Have you ever calculated how much time do your employees lose preparing those reports and memorandums you will later not care to read or to sign?
+ Negotiations by e-mail. This one happens hundreds of times a day, everywhere in the world. People tend to consider e-mails from an unknown source spam, and mails written in an informal language unimportant. Big mistake. These days, in which every person can have an e-mail, checking out what a writer wants may result in a new sale or in an interesting business relationship. As a matter of fact, if I had received a reply to many e-mails I have sent... I wouldn't have lost some precious business opportunities as I did.
+ Established procedures. Another variant of the 'formal treatment' point above. In these days in which the leading positions are kept by those companies and individuals who remain more creative, framing your employees to working in a standardized way reduces their creativity as well as stops initiative. Open paths are always better. Maybe some ideas are truly useless, but one in a million is enough to change your company... and your life.
+ Overlook the most simple advertising: I am talking about classified ads, on-line classified ads, fliers, brochures, pens with your logo and a man standing up at the entrance of your store with a nice disguise. These things still do wonders for a business.
+ Abuse the use of tools. Your staff can tell you some important things in five minutes but, no. You want a presentation and a report in .pdf file instead, so you can read it as soon as you find some free time to do it. Idiot.
+ Mizspelllingz. When there were not typewriters or computers, all communications were written by hand and, what's better, without spelling mistakes. Have you got an idea of how ridiculous, informal and unprepared you can look if you send something —to any1— with spelling mistakes?
+ Put things off. I'll explain this one later, OK?
+ Being mean. I once worked for a company which produced around forty thousand bills a month and paid just one thousand bills to each of its five employees. Of course, the owner and her partner bought two beautiful houses in a very exclusive zone that same year. The employees were working week after week less motivated. No surprise, of course. Twenty-five percent profit for the owner is more than enough in most of the cases.
+ Changing. As companies grow, they tend to change, thinking more in themselves than in their customers: new designs, new features, better price, new manufacturing plants, new offices, better policies, the stock exchange... and the customer? I even know of a bank which charges you a commission for depositing money in your account, can you believe that?
Colleagues + Entrepreneurs